Using Media in the Foreign Language. Case Study Media Use of the Students of the Babes-Bolyai University Romania

Meda MUCUNDORFEANU, Delia BALABAN

Abstract


Résumé : Ces dernières années, grâce à l’Internet, l'accès aux médias de langue étrangère est devenu de plus en plus facile, fait qui explique l’augmentation du nombre d'utilisateurs de langue étrangère. Cet article porte sur l'utilisation des médias de langue allemande par les étudiants roumains des départements de langue allemande de l'université de Babes-Bolyai de Cluj-Napoca. Le fondement théorique de l'étude consiste dans la théorie de l’usage et de la satisfaction. Notre recherche accentue le fait que les étudiants de la langue allemande utilisent souvent la télévision allemande et les sites Web allemands.

Mots-clés : Usages, approche, utilisation des médias, information

 

Abstract: In the last few years, thanks to the Internet, access to foreign language media has become more and more easy, which is why the number of foreign language media users has increased. This research focuses on exploring the use of German speaking media by Romanian students from the German speaking departments of the Babes-Bolyai University in Cluj-Napoca. The theoretical background of the study is the Uses and Gratifications theory. The research methods applied were the focus group, followed by a survey applied to a representative number of students. Our research highlighted the fact that the students from German language programs often used German television and German websites. In regard to the German media in general, most respondents stated that they satisfy, in a very large mount, the needs described by the Uses and Gratifications model.

Keywords: Uses and Gratifications Approach, media use, information



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On line ISSN 1775-352X
Paper ISSN 2066-5083

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