SEIDENGLANZ, René. The Future of Public Relations as an Organizational Challenge: Topic-Oriented Control, Strategic Integration and Agile Organization in the PR Newsroom. ESSACHESS – Journal for Communication Studies, [S. l.], v. 14, n. 1(27), p. 93–113, 2021. Disponível em: https://essachess.com/3/index.php/jcs/article/view/139. Acesso em: 9 nov. 2026.